100 '' U77S Pro | ULED MiniLED Smart TV 4K 165 Hz 100U77S PRO

Watch TV without closing the curtains. 3000 nits brightness resists washout and preserves fine highlight nuance, ensuring bright spots shine, shadows remain detailed, and colours stay rich.

IMAX quality cinema need not be out of reach. Hisense’s IMAX Enhanced TVs are certified by the IMAX corporation and Hollywood’s leading technical specialists to deliver IMAX’s signature brand picture quality and DTS®-powered audio immersion from the comfort of your own home. Dive deeper into the world's most innovative movie-going experience for an immersive audio-visual experience.

Experience the message as it was intended with Filmmaker Mode. Adjust your video to its original settings to see details like the sound, aspect ratio, colour, frame rate, and more as it was originally envisioned for the most authentic display of your favorite filmmaker’s masterpiece, before it was altered for generic viewing.

The fusion of Dolby Vision HDR imaging and Dolby Atmos sound transforms your TV into an entertainment powerhouse. These image and sound technologies from the cinema, now brought together for the home, provide amazing realism that you’ll see, hear, and feel like never before. Now, with total ease and convenience, lifelike image and sound leap from the screen to make your home entertainment truly spectacular.

Unlock richer contrast from your existing library. The AI HDR Upscaler analyzes standard video and enhances it to HDR‑like quality, boosting details, colours and depth. It gives older content new life on your HDR‑ready screen.

From glorious sunny days to bitter winter evenings, AI RGB Light Sensor automatically senses and adjusts brightness and colour temperature, for a picture that matches the moment. Always the right ambiance, always the best view.

Let your TV do the thinking. From retro sitcoms to next-gen games, AI Picture’s neural engine refines depth, colour, and movement frame by frame. It automatically tunes brightness, contrast, saturation, and noise to suit the content and your environment.

Bring your favorite content to life in 4K quality. Deep‑learning models analyze textures and edges in lower resolution images, reconstruct missing details, sharpen textures, and reduce noise—elevating your cherished classics and favorite streams to our modern standards.

Sports lovers relax, while AI Sports mode automatically detects sports content and optimizes both the picture and sound settings in real time. It enhances textures, smooths motion, and pumps up crowd noise for immersive, heart‑pounding action, so you feel the stadium atmosphere from the comfort of your own home.

Stop fiddling with menus trying to get the perfect look. AI Scenario recognizes movies, sports and games in real time, then sets picture, motion and sound setting to fit what you're watching, so everything always looks right, and you can stay in the moment.

Stay on top of your game. Pop up the Game Bar at will, instantly checking frame rate, HDR format and VRR status, with quick sliders for brightness, black levels, and the aspect ratio. Tweak settings mid-match and spot performance dips in real time.

AMD’s variable refresh rate technology syncs your display refresh rate to your graphics processor for a fluid gaming experience. It artificially boosts the refresh rate if your graphics process lags too far behind, eliminating latency even in extreme cases, all with full HDR capabilities and game support. Stay immersed in the action without the fear of screen tearing and stuttering when everything is working in sync.

Let someone else do the mixing. AI Sound dynamically adapts the soundscape, adjusting the EQ, dynamics, and spatial cues, instantly improving your audio experience, ensuring every scene sounds its best.

Our sound begins with precision. Devialet’s Phantom speakers set the benchmark, and through rigorous calibration, Hisense TVs now mirror their lifelike acoustics, seamlessly layered with Dolby Atmos and scenario-based AI sound. Every dialogue, soundtrack, and explosion is dynamically optimized—certified by Devialet to ensure sound doesn’t just play, it resonates.

Embraced by surround sound from both your TV and soundbar. With Hi-Concerto, both devices work in tandem, building up a simple home theater without the fuss of additional cables or hardware.

Hisense’s Solar-powered Remote keeps you in control — powered by sunlight to eliminate disposable battery waste, and can also be recharged via USB-C when needed.

Enjoy instant, endless entertainment. VIDAA uses Al to personalize your experience, with no waiting or hassle-just pure enjoyment.

Enjoy fast and convenient access to TV entertainment while keeping your data private. Try it now and experience effortless voice search and navigation.

Merge your smart home into a single point of command. Switch on "Film Mode" via Google Home and Apple Home, or check the status of your appliances via Matter, to dive into movie night, or immerse in seamless music playing in all rooms.

Hisense ConnectLife transforms your TV into a smart home control hub, seamlessly connecting all Hisense appliances through its intuitive interface. Turn on your TV and step into convenient smart living.

Hisense Soundbar is designed to work in perfect harmony with Hisense TV. Features such as Hi-Concerto, TV Mode, Room Fitting Tuning and EzPlay create a seamless and unified audio-visual experience. *Hi-Concerto Room Fitting Tuning and TV Mode work with select Hisense TV and Soundbar models.

Go big, or go home. An 85-inch-plus screen fills your view and pulls you into the heart of every scene. Detail stays sharp from edge to edge thanks to Hisense AI technology that keeps picture quality perfectly balanced, no matter the scale of your cinemtaic ambitions.

Thin enough to fade into the wall, strong enough to stand on its own. The one-piece body keeps things clean from every angle, while the minimalist stand keeps cables hidden.

Hisense offers a full range of screen sizes ready to seamlessly fit into your home, no matter your needs.